VANS STYLE 93

This Vans Holiday lifestyle photo shoot spotlighted the Mary Jane Style 93 as the hero shoe in a digitally led campaign designed for e-commerce and social platforms. Shot in-studio and on-location around downtown Los Angeles, the visuals captured an expressive, fashion-forward narrative that reintroduces the classic silhouette as the statement piece of the new holiday footwear collection.

PAID SOCIAL

ORGANIC SOCIAL

EMAILS

ECOM

Collaborators: Jordan Minardi, Beau Roulette, Amanda Merten

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