DAKOTA ROCHE
STYLE 112 MID PRO

I had the privilege of working with the BMX GOAT, Dakota Roche, on creating the campaign for his newest version of his signature colorway Vans BMX Style 112 Pro shoe, now available in a mid. The search is an integral part of Dakota's creative process in filming jaw-dropping video parts. He can easily spend up to 8 hours in a single day scouting out new territory. The Style 112 Pro’s durability and support keep Dakota out in streets searching for and destroying new spots longer. The Dakota Roche Style 112 Pro, search and destroy.